03

Glowhaus

Beauty

A clear, confidence-building product experience for skincare shoppers who need proof before promise.

Glowhaus serum bottle rising from a pink liquid splash
Product story / Beauty commerce / Conversion optimization

Challenge

Glowhaus had beautiful products but a high bounce rate and an unclear story. Benefits, ingredients, and routines competed for attention, leaving shoppers unsure where to begin.

Our role

We designed a guided product experience that connects concerns to routines, makes proof easy to scan, and gives every formula a distinct role within one coherent brand system.

  • Story-driven design
  • Product UX
  • Shopify development
  • Apps integration
  • CRO

Result

The new experience replaced uncertainty with a clear next step. Within 60 days, revenue per visitor reached 2.1× its previous level while the brand retained its soft, premium character.

2.1×Revenue per visitor
60Days to measured impact
01Guided product system
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